A major trend that has taken over and made a huge impact on many industries, including the fashion, beauty and interior sectors, is the trend of “Sustainability”. Raising awareness about conserving the environment and introducing “greener” alternatives to our daily lives has become a necessity for many people.

This recycling trend can be seen all over from bags and hats,…

Barbara Goatcher always had a passion for design and began her career at a well-known Advertising Agency in Johannesburg. After searching for a change in pace and some much needed inspiration, 2010 saw Barbara move from the Big city to a more quiet and peaceful Durban – which is when Flutter came about.

Although never being taught jewellery design, Barbara found that the materials…

Sportswear seems to have exploded all over the fashion industry, and is now not only limited to the treadmill and aerobics classes. This sporty trend can be been seen in stores for both men and women alike and is great for the summer months ahead. “Comfort, effortless, chic and colourful” are key words when describing this sportswear inspired trend. Nike, Puma, Addidas and Converse are merely a…

Valentines Day has reared it's loving head again for another year of teddy bears, chocolates and overly full resturants and hotels - I turn my eyes to all things red hot which reminds me that Valetines Day is not only one for love; but for bold fashion statements all round!…

"Launched in 2012, Stylemology.com came to existence through a passionate team of young fashion entrepreneurs."

Stylemology.com, is an Online Lifestyle Experience that is aimed at reaching a trendsetting community from around the globe. The unique thing about the site…

Statement lips are huge for summer and can be seen all over the runway, magazine covers and celebs world wide. They key points to remember when trying to achieving this "runway" ready look are simple and easy to achieve - Creating that perfect summer smile of plump perfection!

1. Lipstick will last longer if you fill in your lips with the liner first. If you're using light lipstick,…

Catherine Emily's vegan journey began whilst travelling through California a few years back. "I was shocked to discover the large number of obese and overweight people living in the USA, and it was whilst residing there for 5 years that I was introduced to a diet of plant based foods and witnessed the wonderful concept of living a healthy, “meat-free”…