paola chellew
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  • Johannesburg
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Occupation
media, journalist
Tell other members a little about yourself.
I am Italian by birth, but I’m passionately South African. I used to dance professionally for a contemporary dance company in Johannesburg, having had a ballet-trained background. I still managed to study, obtaining a BA in languages and a BA Hons cum laude at the University of Port Elizabeth. I got married to my childhood sweetheart, had my daughter Lia, now 21, and got divorced at the age of 40.
I had not been working since my daughter was born, becoming a full-time Mom, but in the face of adversity, I had to find a way to earn a living and to regain my self-respect. I started doing publicity for a ballet company called Ballet Theatre Afrikan and learned the ropes the tough way....making millions of mistakes and taking each knock as a learning curve. When the Lotto withdrew its funding, I perceived the closed-door as a window of opportunity and started doing some PR work for lifestyle-based clients in the beauty, fashion, entertainment and travel industries. My love for creative writing was revived as I wrote all my press releases which were almost always published without editing.
I remarried last year (I had my beautiful son, Luke, in 2005 at the age of 45) and this year completed an internationally certified 200hour Yoga Teacher’s Training course with my daughter. I have had three articles published in the Live Out Loud magazine, two more are coming out this winter.I have also been privileged to give something back for all my blessings, in being able to do pro bono publicity for the Quads 4 Quads event for QASA, the Quadriplegic and Paraplegic Association of SA.
I conduct numerous publicity campaigns, such as the Wits Art Museum which opens in May this year, as well as writing extensively for various clients in diverse business fields.
Paola Chellew
0836445150
paola@iburst.co.za

Paola chellew's Blog

Filorga NCEF Reverse Eyes

 There is a bewildering array of eye creams on the market, as the skin around the eyes usually gives away a person's age- or whether they smile a lot! There is no getting away from it, ageing is a process that will happen to everyone, it's inevitable, but there are certainly some products that go a long way to help with softening and plumping the…

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Posted on September 16, 2019 at 13:42

Embracing ageing at a snail’s pace: The Facts about Growth Factors- Endocare Concentrate Serums

Winter is actually the best time to do a peel, microneedling or any collagen inducing treatment of your choice- mainly because there is less chance of being exposed to too much sun, (which would cause immediate pigmentation)  but also because it’s a good idea to kick start your cell regeneration process and emerge into spring with…

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Posted on July 5, 2019 at 13:30

Neo-Classical Ballets in July- Joburg Theatre

 

 Ana Paulino, Claudia Monja, Monike Cristina in Wakanda- Photo Lauge Sorensen

Joburg Ballet will be presenting four new neo-classical ballets at Joburg Theatre from 5 to 14 July. It's wonderful to see our Ballet Company  offering new works other than the beloved classics- it shows their range and diversity.…

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Posted on June 5, 2019 at 13:30

Glowing with Filorga- the Oxygen-Glow Skincare range

The trend for glowing, dewy skin is definitely on the rise and Filorga is a skincare brand that really is the gift that keeps on giving- their new, more affordable range is all about radiance and achieving super flawless skin.

Although I am a bit past the age date for these products (aimed for 25-45 yr old skin) I still loved using the range…

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Posted on April 24, 2019 at 16:00

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