No matter what the global economy or the size of your wallet may be, it’s no reason to kick of your heels and don them for flats or throw off your hat and put on a cap….Capeesh?  Essie Weingarten Founder and Global Creative Director of Essie says “whatever the occasion this season, the key is to keep it simple and classic with power colour  With lean lines and smart silhouettes, this season’s look belongs to women of substance who practice judicious Stylenomics.”

As incessantly practiced, Essie launches 6 marvelous colours for each range. The Stylenomics Collection consists of: miss fancy pants, recessionista, stylenomics, head mistress, dont’t sweater it and skirting the issue….

And now for the Fall Shade Story:

“Let’s stop skirting the issue: Style

continues to be a must these days,

but I say become a recessionista!

Just take control like a head

mistress and apply your smart

and savvy stylenomics. My new

Fall colors will have people saying,

“Well isn’t she a miss fancy pants!”

But don’t sweater it—chic pleasures

like these shades will bring

you joy all season long...

Et Voila!

Please hang onto your pants for just a bit longer because the launch date is April 2013.  Something to look forward to

XOXO