A packaging project by Frost Design.

Sometimes a simple design can make our day more beautiful. By adopting a minimalist style, these examples highlight creativity and good taste. A package must not always be loaded with messages, directions or instructions but sometimes only with what is strictly necessary. As they say … Less is More.

How sensible of somebody to think up the recycled pencil, to save our friends the forests from futile slaughter. The recycled pencil, its wood made from recycled Styro-foam vending cups, 30 per cent of its lead from recycled computer cases and costing half the price of a conventional pencil, is, from an economic, environmental and moral point of view, clearly a Very Good Idea. I love the brown cardboard packaging,it gives it that organic and natural look and feel.

The absence of glue underlines the concept of simplicity, immediacy, just take one and write!

“A luxury product and simple to place on any desktop.” 

(Swann Marchon, a third year student of School Arts in Geneva)

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