ORDNING&REDA is a Swedish company that designs, produces and distributes a range of high quality paper, pens, bags, accessories, wrapping and more. All the products are easily recognisable by their pure and simple style, a typical hallmark of Scandinavian design.
Nitsa Comninos-Rose, Managing Director of Brandgroup International (Pty) ltd looks forward to introducing ORDNING&REDA to the South African consumer.
“To us, shopping is about entertainment, inspiration and above all, fun. ORDNING&REDA's mission is to inspire you with a passionate sense of order. Products come in a colourful range and are the embodiment of Swedish design in its purest form.” she says. “That's why we believe that ORDNING&REDA is the number one choice for savvy customers with style and taste.”
Nitsa adds, “We know that people working in our shops will really make the difference; we hope our passion keeps our customers coming back.”
The store officially launched on Thursday and an eclectic mix of key media and celebrities attended including Terri Pheto & fellow actress Mampho Brescia (back from LA where she was filming on set for her role in the Bold & Beautiful). Catriona Andrews caused a buzz as she had baby Kenzi out for the first time. Also there FHM hottie and SA Style Awards Most Stylish Model Shashi Naidoo and the wonderful Leanne Manas. The event was organised by the brilliant Jill Groger(managing Director of Zebra Square), who always creates a stylish affair.
The range is carefully worked out to the tiniest detail and ORDNING&REDA lives to develop each product into the ultimate combination of smart design and functionality. The colours, design and usefulness of ORDNING&REDA’s products make maintaining order of pleasure, both at home and at work.
ESL Notes:ORDNING&REDA has been one of my favourite stationery stores in London for a long time now. I was introduced to this brand 15 years ago when I had a retail store in Covent Gardens. Since then we have had a secret affair:) I was thrilled that they finally opened in Sandton and let me tell you I have been in to shop three times in 2 weeks..
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